Place Appeal Brands


Below are some top efforts with place appeal. They've not only developed local brands, but recognize it's important to provide continual access to the key ideas, and involve a full range of local groups & people in development.

These platforms can still improve, but are some of the best of the best:
(link is here for part two)



-- nice mix of "brand" and edgy local focus
Buy or lease AucklandBrand.com to also feed into the Auckland story.






-- but too easy to confuse Colombus, Columbus, Columbia, Colombia, ...














-- marketing Scotland's capital city; but where's the fun?
Purchase or lease BrandEdinburgh.com also, and add more impact.






-- effort to "Position Greece in the international marketplace" 
but logic sends visitors elsewhere -- (this is a second-class name!)
Both greecebrand.com and brandgreece.com can be bought or leased.